{"id":6194,"date":"2026-05-29T10:53:00","date_gmt":"2026-05-29T08:53:00","guid":{"rendered":"https:\/\/elhetomagyarorszag.hu\/?p=6194"},"modified":"2026-05-29T10:54:03","modified_gmt":"2026-05-29T08:54:03","slug":"14-milliardos-veszteseg-mediaworks","status":"publish","type":"post","link":"https:\/\/www.elhetobudapest.hu\/index.php\/2026\/05\/29\/14-milliardos-veszteseg-mediaworks\/","title":{"rendered":"14 milli\u00e1rdos vesztes\u00e9get termelt a Mediaworks egy \u00e9v alatt"},"content":{"rendered":"\n

Jelent\u0151s vesztes\u00e9ggel z\u00e1rta a 2025-\u00f6s \u00e9vet a Mediaworks Hungary Zrt. A m\u00e9diav\u00e1llalat friss p\u00e9nz\u00fcgyi besz\u00e1mol\u00f3ja szerint a c\u00e9g csaknem 14 milli\u00e1rd forintos m\u00ednuszt k\u00f6nyvelt el, annak ellen\u00e9re, hogy \u00e1rbev\u00e9tele n\u00f6vekedett az el\u0151z\u0151 \u00e9vhez k\u00e9pest.<\/p>\n\n\n\n

A v\u00e1llalat bev\u00e9tele 54,5 milli\u00e1rd forintr\u00f3l 57,9 milli\u00e1rd forintra emelkedett, azonban ez nem volt elegend\u0151 a k\u00f6lts\u00e9gek \u00e9s \u00e9rt\u00e9kveszt\u00e9sek ellens\u00falyoz\u00e1s\u00e1ra.<\/p>\n\n\n\n

14 milli\u00e1rdos vesztes\u00e9get termelt a Mediaworks<\/strong><\/h2>\n\n\n\n

A besz\u00e1mol\u00f3 szerint a t\u00e1rsas\u00e1g kiad\u00e1sai jelent\u0151sen n\u00f6vekedtek. A Mediaworks t\u00f6bb mint 1800 munkav\u00e1llal\u00f3t foglalkoztatott, akiknek b\u00e9reire \u00e9s kapcsol\u00f3d\u00f3 k\u00f6lts\u00e9geire \u00f6sszesen t\u00f6bb mint 20 milli\u00e1rd forintot ford\u00edtottak.<\/p>\n\n\n\n

A szem\u00e9lyi jelleg\u0171 r\u00e1ford\u00edt\u00e1sok mellett az egy\u00e9b k\u00f6lts\u00e9gek emelked\u00e9se is jelent\u0151s szerepet j\u00e1tszott a vesztes\u00e9g kialakul\u00e1s\u00e1ban.<\/p>\n\n\n\n

Milli\u00e1rdos \u00e9rt\u00e9kveszt\u00e9sek jelentek meg a k\u00f6nyvekben<\/strong><\/h2>\n\n\n\n

A v\u00e1llalat p\u00e9nz\u00fcgyi jelent\u00e9se szerint az egyik legnagyobb t\u00e9telt az \u00e9rt\u00e9kveszt\u00e9sek \u00e9s c\u00e9ltartal\u00e9kok jelentett\u00e9k.<\/p>\n\n\n\n

A Mediaworks k\u00f6zel 11 milli\u00e1rd forintos egy\u00e9b \u00e9rt\u00e9kveszt\u00e9st sz\u00e1molt el, ami els\u0151sorban a c\u00e9g eszk\u00f6zeinek \u00e9s \u00e9rdekelts\u00e9geinek k\u00f6nyv szerinti \u00e9rt\u00e9k\u00e9t \u00e9rinthette. Emellett csaknem 4 milli\u00e1rd forintnyi c\u00e9ltartal\u00e9kot is k\u00e9peztek.<\/p>\n\n\n\n

Cs\u00f6kkent t\u00f6bb lap elad\u00e1sa is<\/strong><\/h2>\n\n\n\n

A Mediaworks portf\u00f3li\u00f3j\u00e1hoz tartoz\u00f3 t\u00f6bb kiadv\u00e1ny p\u00e9ld\u00e1nysz\u00e1ma is visszaesett az elm\u00falt \u00e9vben.<\/p>\n\n\n\n

A besz\u00e1mol\u00f3k szerint:<\/p>\n\n\n\n

    \n
  • a megyei napilapok elad\u00e1sai k\u00f6zel 10 sz\u00e1zal\u00e9kkal cs\u00f6kkentek,<\/li>\n\n\n\n
  • a Bors p\u00e9ld\u00e1nysz\u00e1ma t\u00f6bb mint 18 sz\u00e1zal\u00e9kkal esett vissza,<\/li>\n\n\n\n
  • a Hot! magazin \u00e9rt\u00e9kes\u00edt\u00e9se 17 sz\u00e1zal\u00e9kkal cs\u00f6kkent,<\/li>\n\n\n\n
  • a Fanny olvas\u00f3t\u00e1bora is jelent\u0151sen zsugorodott,<\/li>\n\n\n\n
  • a Nemzeti Sport elad\u00e1sai szint\u00e9n visszaestek.<\/li>\n<\/ul>\n\n\n\n

    A Duna\u00fajv\u00e1rosi H\u00edrlap megsz\u0171nt, m\u00edg a Metropol nyomtatott kiad\u00e1s\u00e1nak terjeszt\u00e9s\u00e9t felf\u00fcggesztett\u00e9k.<\/p>\n\n\n\n

    Nem fizettek osztal\u00e9kot<\/strong><\/h2>\n\n\n\n

    A jelent\u0151s vesztes\u00e9g miatt a Mediaworks nem fizetett osztal\u00e9kot tulajdonosainak. A v\u00e1llalat ugyanakkor kor\u00e1bbi eredm\u00e9nytartal\u00e9k\u00e1b\u00f3l m\u00e9g k\u00e9pes volt fedezni a vesztes\u00e9get.<\/p>\n\n\n\n

    A k\u00f6vetkez\u0151 \u00e9vek gazd\u00e1lkod\u00e1sa szempontj\u00e1b\u00f3l fontos k\u00e9rd\u00e9s lehet, hogyan alakulnak a rekl\u00e1mbev\u00e9telek \u00e9s a m\u00e9diapiaci k\u00f6rnyezet v\u00e1ltoz\u00e1sai.<\/p>\n\n\n\n

    forr\u00e1s:24.hu<\/p>\n","protected":false},"excerpt":{"rendered":"

    Jelent\u0151s vesztes\u00e9ggel z\u00e1rta a 2025-\u00f6s \u00e9vet a Mediaworks Hungary Zrt. A m\u00e9diav\u00e1llalat friss p\u00e9nz\u00fcgyi besz\u00e1mol\u00f3ja szerint a c\u00e9g csaknem 14 milli\u00e1rd forintos m\u00ednuszt k\u00f6nyvelt el, annak ellen\u00e9re, hogy \u00e1rbev\u00e9tele n\u00f6vekedett az el\u0151z\u0151 \u00e9vhez k\u00e9pest. A v\u00e1llalat bev\u00e9tele 54,5 milli\u00e1rd forintr\u00f3l 57,9 milli\u00e1rd forintra emelkedett, azonban ez nem volt elegend\u0151 a k\u00f6lts\u00e9gek \u00e9s \u00e9rt\u00e9kveszt\u00e9sek ellens\u00falyoz\u00e1s\u00e1ra. 14 […]<\/p>\n","protected":false},"author":3,"featured_media":6195,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[506,2531,736,2533,2532],"class_list":{"0":"post-6194","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-uncategorized","8":"tag-gazdasag","9":"tag-kesma","10":"tag-media","11":"tag-mediaworks","12":"tag-veszteseg"},"yoast_head":"\n14 milli\u00e1rdos vesztes\u00e9g: s\u00falyos m\u00ednuszban z\u00e1rt a Mediaworks<\/title>\n<meta name=\"description\" content=\"14 milli\u00e1rdos vesztes\u00e9g terhelte a Mediaworks eredm\u00e9ny\u00e9t 2025-ben, mik\u00f6zben a v\u00e1llalat \u00e1rbev\u00e9tele 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